Simba Events (Shanghai Simba business consulting Co., Ltd.), founded and located in Shanghai in 2013, is a market research, consulting, conference and media company focusing on Food & Beverage industry. Simba initiated its business as a forum organizer and now it covers forum, expo, events, media, online community, training, etc. Simba believes the value of the forum lies in initiating ideas and innovations and pushing the industry forward.
Current Simba business: FBIF(Food and Beverage Innovation Forum), known as “Davos” in the F&B industry (6800+ industry attendees at FBIF2020); Marking Awards – a global F&B package award; Wow Food Awards - a contest of global F&B appreciation; Best Consultant - food and beverage industry vocational training covers eight aspects including R&D, marketing, packaging, manufacture, etc.; FBIF Subscription (WeChat ID: FoodInnovation): a food and beverage industry WeChat subscription with around 210,000 followers; WeChat groups community services and others.
All businesses of Simba Events are initiated and organized in order to realize our vision and mission.
Promote the development of the Food & Beverage industry. (Facilitating industry innovation).
To become a platform for supporting startups and driving innovation of the world food industry.
Our vision and mission illuminate the business nature of Simba and point out our expansion direction. Our mission determines that we will not be involved in non-food industry in a foreseeable future; our vision indicates that Simba business will only be beneficial to the development of the food industry. Therefore, revenue growth is not the only consideration in our business choices. Even more, we are willing to do things that are not profitable but are valuable to the industry in the long run to achieve a better future.
Co-founder & CEO
Co-founder & CHO
Co-founder & VP?of?Sales
Co-founder & Event Director
Partner & Senior BD Manager
Partner & New Media Director
Partner & Senior Producer
Partner & Assistant to CEO
Partner & Product Manager & Training Director
Partner & New Media Operation Manager
Partner & Media Manager
Partner & Assistant to Event Director
The Food & Beverage Innovation Forum 2019 (FBIF2019), organized by Simba Events, was held in Hangzhou International Expo Center in China on April 23, with 4000 industry professionals discussing open innovation.
Food & Beverage Innovation Forum 2019 (FBIF2019) will be held at Hangzhou International Expo Center from 23rd-25th of April, discussing the F&B industry future from all perspectives. 120+ global speakers, 4000+ decision makers from 700+ leading companies will gather at FBIF2019. In the forum area with 3400 m2, 90+ speeches and panel discussions, two awards ceremonies and the road show are waiting for you. Meanwhile, FBIF 2019-Food Show, with 7700m2, will bring 10+ specially planned theme activities and 200+ exhibitors to create an innovative exhibition and rock you with every aspect of food innovation!
Against the consumption upgrading, food and beverage giants are struggling hard while the new categories seize the opportunities to flourish and obtain a high growth. Innovation has become an irresistibly powerful engine pushing the industry ahead. Under the circumstances, how do we grasp the new claims of the “new middle class” and “millennials” to create more business opportunities? How do we better interpret diversified and personalized consumer demands, integrate them into corporate strategies and guide corporate innovation? How do we deal with the tremendous changes in the entire industry chain led by digital technology and give full play to the advantages of this digital age? With these questions, Food & Beverage Innovation